北京工业职业技术学院学报

在数字经济推动文化产业数字化转型的背景下，数字文创产品成为传统文化传承的重要载体。以京西文化带数字文创产品发展实践为样本，系统剖析当前中国数字文创产品在著作权保护方面的核心困境。结合国内外典型保护案例提炼经验，从法律法规完善、明确侵权标准、市场监管优化、技术赋能创新四个维度，提出针对性的突破路径，希望能为完善中国数字文创产品著作权保护体系提供理论参考与实践指引，促进数字文化产业健康有序发展。

Under the background of the digital economy promoting the digital transformation of the cultural industry,digital cultural and creative products have become an important carrier for cultural inheritance. However,the predicament faced by their copyright protection seriously restricts the development of the industry. This article takes digital cultural and creative products as the research object and the development practice of digital cultural and creative products in the Jingxi Cultural Belt as a sample. It systematically analyzes the core predicaments of digital cultural and creative products in copyright protection in China at present,and combines typical protection cases at home and abroad to distill experiences. From the four dimensions including improving laws and regulations,refining infringement standards,optimizing market supervision,and empowering innovation with technology,it proposes targeted breakthrough paths. It is hoped that this will provide theoretical reference and practical guidance for improving the copyright protection system of digital cultural and creative products in China,and promote the healthy and orderly development of the digital cultural industry.